Digital platform
Moulins de Kleinbettingen
Digital platform revamp to bring the brand ecosystem together in a single point
Luxembourg's leader and long-standing actor in multi-sector cereal processing, Les Moulins de Kleinbettingen are looking towards the future with new major environmental and societal challenges.
The challenge
The brand needed to translate and communicate the challenges and the innovative challenges and solutions offered by Les Moulins de Kleinbettingen on a new digital platform, while maintaining its local, family and artisanal focus.
The project and its results
The Vertico group once again turned to Vanksen for its historical brand Les Moulins de Kleinbettingen.
Following an initial website redesign for the Fischer brand, it's now the turn of the Luxembourgish mills owned by the Muller family to adopt a new web identity and solution, allowing them to bring together the brands the brands—Les Moulins 1704, Blé d'ici, and Les Moulins de Kleinbettingen—on a single platform.
The implementation of a Drupal solution, along with a multi-brand API connection for automated content management, quickly emerged as the preferred choice for the web development team. The entire project was built around the anticipation of the needs of the three brands of Les Moulins de Kleinbettingen company. Webdesigners proposed an evolving design and maximum autonomy in content management, with the implementation of a page builder and numerous components.
