SEO agency Geneva

Our SEO expertise in the Swiss market

Vanksen supports you in designing SEO strategies dedicated to the Geneva and Swiss territories. We deploy personalized solutions that maximize your visibility on search engines.

A comprehensive technical SEO audit for optimal website performance

A technical audit is essential to detect and resolve SEO technical obstacles. This in-depth analysis reveals weaknesses that can affect the indexing and ranking of your site in search results. Our SEO experts scrutinize every aspect of your site's technical structure, including crawl, indexing, loading speed, information architecture, and many other criteria.

We then provide you with a detailed report containing diagnostics and personalized recommendations. Our recommendations may include strategies to optimize metadata and content, optimize hreflang tags, optimize canonical tags, improve indexing, streamline navigation structure, and more.

Once the recommendations are implemented by your development team, our experts verify and validate their proper implementation.

Optimizing content for better relevance

Semantic SEO is essential in building an effective natural referencing strategy. We start by identifying the key keywords specific to your field of activity. A comprehensive list of these keywords is then developed, precisely targeting your sector.

After defining this list, we carry out semantic mapping on your website. This step involves assigning specific keywords to each page, ensuring that the content aligns with significant search terms and user expectations.

Our SEO specialists work closely with content creation teams to enrich and improve existing content, as well as design new articles that directly respond to user search intentions. This strategic approach aims to increase your site's visibility in search engine results and generate more relevant traffic.

Personalized linkbuilding strategies to strengthen your website's authority

Linkbuilding, or creating inbound links, plays a vital role in strengthening your website's domain authority. Understanding and implementing effective linkbuilding strategies is fundamental to increasing your site's recognition by search engines, which translates into improved positioning in the SERPs.

We develop custom linkbuilding strategies specifically tailored to your industry and objectives. Our process starts with an in-depth analysis of your current link profile and that of your competitors to identify strategic opportunities. We then seek partnerships with high-authority and relevant sites for your niche.

Each backlink is carefully selected to ensure it comes from a quality source, thereby consolidating your site's credibility and SEO weight. This methodical and targeted approach guarantees not only improved positioning in search results but also higher-quality traffic to your site.

Optimizing your SEO presence: from Switzerland to international

To enhance your visibility in specific geographic areas, we offer local SEO services. Our natural referencing experts optimize your data, ensure the consistency of NAP (Name, Address, Phone) information, and manage customer reviews to improve your local presence. This local SEO strategy attracts potential customers near you and increases your business opportunities in the local market.

Is your site available in multiple languages? Do you want to reach a market beyond Switzerland's borders? Our SEO experts support you in your international strategy. We adapt to the requirements of different markets and languages, considering cultural specifics and local search behaviors.

Our references in Switzerland

Our SEO experts have a deep understanding of the Geneva or Swiss markets , thanks to our numerous references: Purina, Lily’s Kitchen, Peugeot, Pictet, ICRC, Yuh, UNCHR... Discover our references.